Hi, I'm Rory Stone

I started Traditionally Different Technology because I saw too many small businesses getting burned by IT companies that treated them like ticket numbers instead of people.

After years of working in tech - from enterprise networking to web development - I realized that what small businesses really need isn't just technical expertise. They need someone who actually listens, explains things in plain English, and shows up when it matters.

That's what Trad Diff is about. When you work with me, you get a direct line to someone who knows your systems, understands your business, and genuinely cares about keeping you running. No ticket queues, no escalation mazes, no corporate runaround.

Based in Rapid City, I serve businesses throughout the Black Hills region with on-site support, and provide remote assistance to clients across the country. Whether you need help with a crashed computer, a new website, or a complete network overhaul, I'm here to help.

Let's Talk

What We Stand For

These aren't just buzzwords. They're the principles that guide every interaction.

Personal Service

You'll work directly with me - not a rotating cast of support techs who don't know your setup. One relationship, one contact, consistent service.

Honest Advice

I'll tell you what you actually need - not what makes me the most money. Sometimes that means recommending a $50 fix instead of a $5,000 upgrade.

Plain English

Tech jargon helps no one. I explain what's happening, why it matters, and what your options are - in terms that make sense.

Fair Pricing

Transparent rates, no surprise bills, no unnecessary upsells. You know what you're paying for and why.

Local Commitment

Rapid City is home. I'm invested in this community and the businesses that make it thrive. When you succeed, we all succeed.

Long-Term Thinking

Quick fixes are fine for emergencies, but real IT support means building systems that work reliably for years, not just today.

Technical Expertise

I bring deep experience across a range of technologies, with particular strength in areas that matter most to small businesses.

  • Ubiquiti UniFi Specialist

    Enterprise-grade networking without enterprise pricing. Design, installation, and ongoing management.

  • Mac & Windows Support

    Equally comfortable in both ecosystems. Many small businesses run mixed environments - I handle both.

  • Web Development

    Modern, fast, mobile-friendly websites. From simple business sites to more complex web applications.

  • Cloud & SaaS

    Microsoft 365, Google Workspace, and other cloud tools. Setup, migration, and ongoing support.

Industries I Serve

  • Restaurants & Hospitality
  • Wellness Practitioners
  • Professional Services
  • Retail & E-commerce
  • Creative Agencies
  • Small Manufacturing

Don't see your industry? Let's talk - I work with businesses of all types.

Why "Traditionally Different"?

The name reflects how we approach IT support. We believe in traditional values - personal relationships, honest advice, standing behind our work - applied to modern technology.

In an industry that's increasingly impersonal and corporate, we're doing things differently. Not different for the sake of it, but different because it's better for you. When you call, you get a person who knows your name and your systems. When something breaks, we fix it and explain why. When you need advice, you get an honest opinion - even if it means less work for us.

That's traditionally different.

Ready to Work Together?

Let's have a conversation about your IT needs. No pressure, no sales pitch - just a friendly chat to see if we're a good fit.